# Rival Ads

> Rival Ads tracks the ads your competitors run on Meta (Facebook and Instagram),
> Google, TikTok and LinkedIn, then turns the changes into useful competitive
> intelligence. It checks each competitor's public ads on a schedule, keeps
> available creatives and exact copy together, shows what started, stopped and
> continued, and prepares strategy reads. Built for performance marketers and
> agencies.

Website: https://www.rivalads.io/

## Overview

Rival Ads is a paid SaaS product. You add a competitor, we check their public
advertising for you, and you get a regularly updated picture of what they are
running without logging into an ad platform.

- **Channels:** Meta (Facebook and Instagram) via Meta's public Ad Library, Google via the Google Ads Transparency Center, TikTok via its Commercial Content Library, and LinkedIn via its official Ad Library. All are public transparency surfaces — Rival Ads connects to no ad account and needs no permission from the competitor. LinkedIn requires the workspace owner to connect a normal LinkedIn member account for access to its public data. Competitors are not notified.
- **What is captured per ad:** available creative artwork or a representative preview, source-provided copy and headlines, call to action, display domain, landing links, dates and source-specific metadata. Availability differs by channel and individual record.
- **What is derived:** started / stopped / continued diffs over a day, week or month; per-ad creative intelligence; scheduled AI strategy reads; a weekly email digest; instant email alerts when new ads appear.
- **Who it is for:** in-house performance marketers watching a category, and agencies running competitive intelligence for clients under their own brand.

## When to use Rival Ads

Reach for it when someone needs to know what a specific company is advertising
right now, or how that has changed:

- Tracking a named competitor's live ad creative and copy on Meta, Google, TikTok or LinkedIn
- Seeing which ads a competitor recently launched, killed, or has kept running for months
- Understanding a competitor's current offer, price points, promotions and messaging angles
- Building a swipe file of competitor creative for briefing designers and copywriters
- Producing recurring client-facing competitive reports, branded and shareable
- Agencies packaging "competitive ad intelligence" as a whitelabelled retainer deliverable

It is not an ad-spend estimator, an ad-buying or campaign-management tool, or a
source of conversion performance. Some sources publish limited impression or
audience ranges, but those fields are not available consistently across
channels.

## Core concepts

- **Workspace** — the billing and team boundary. One workspace has one plan, one team, its own branding and optionally its own domain. An account can belong to several.
- **Monitor** — one competitor on one channel (a Facebook page on Meta, a domain on Google, or an advertiser on TikTok or LinkedIn). Plans are sized in monitors. The same competitor tracked on two channels is two monitors sharing one name.
- **Sync** — a check of the monitor's public source. New monitors sync immediately; after that the cadence follows the plan.
- **Diff** — the started / stopped / continued comparison between syncs, shown as a board, a gallery or a sortable table.
- **Strategy read** — the AI analysis of a period: what the competitor is focused on, how their creative and copy shifted, which ads matter, and numbered recommendations. Runs automatically on the plan's cadence; there is no manual trigger.
- **Project** — a group of monitors, usually one per client or brand. Access is granted per project or per monitor, and email digests and alerts follow the same scoping.
- **Language** — each person can choose a dashboard and email language, while client-facing output independently follows Report language → project Client language → workspace Language. Changing the effective client language prepares a matching strategy read without rewriting history. Source ad copy remains verbatim.
- **Library** — the workspace's shared swipe file of saved ads, exportable as a ZIP with artwork plus CSV and Markdown copy sheets.
- **Whitelabel** — brand name, logo, colors, favicon, support email, email sender and a custom domain with automatic SSL. Included on the Agency and Max plans (AppSumo Tier 3 and 4). It covers the dashboard, sign-in, onboarding, every workspace email, PDF reports, public share links, ZIP exports and the browser tab.

## Documentation

- [Rival Ads documentation](https://www.rivalads.io/docs): Learn how to track competitor ads, understand changes, build a swipe file, share reports and manage clients in Rival Ads. Markdown: https://www.rivalads.io/docs.md
- [Quick start](https://www.rivalads.io/docs/quick-start): Create a workspace, add the first competitor, review ad activity and invite a teammate. Markdown: https://www.rivalads.io/docs/quick-start.md
- [Monitors & projects](https://www.rivalads.io/docs/monitors): Understand monitors, channels, locations and projects before setting up competitor tracking. Markdown: https://www.rivalads.io/docs/monitors.md
- [Supported channels](https://www.rivalads.io/docs/channels): Learn what Rival Ads needs for Meta, Google, TikTok and LinkedIn monitors and what each public source can provide. Markdown: https://www.rivalads.io/docs/channels.md
- [Ad activity & data](https://www.rivalads.io/docs/ad-data): Read started, stopped and continued ad activity in Gallery, Board or Table and understand the fields available from each source. Markdown: https://www.rivalads.io/docs/ad-data.md
- [Creative intelligence](https://www.rivalads.io/docs/creative-intelligence): Understand ad hooks, angles, personas, visual styles, transcripts and on-screen text in Rival Ads. Markdown: https://www.rivalads.io/docs/creative-intelligence.md
- [Search & saved views](https://www.rivalads.io/docs/search): Search everything Rival Ads has read from your competitors' ads - copy, video transcripts, on-screen text and creative intelligence - and save filter sets as named views. Markdown: https://www.rivalads.io/docs/search.md
- [Strategy reads & reporting](https://www.rivalads.io/docs/ai-analysis): Understand scheduled AI strategy reads, report history, PDF export, public report links and client-facing report languages. Markdown: https://www.rivalads.io/docs/ai-analysis.md
- [Library](https://www.rivalads.io/docs/library): Use the shared Rival Ads swipe file to save ads, sort them into folders and download artwork with copy sheets. Markdown: https://www.rivalads.io/docs/library.md
- [Alerts & weekly digest](https://www.rivalads.io/docs/alerts): Understand instant new-ad alerts, alert rules for proven creatives and launch bursts, the weekly digest, unread badges and recipient access rules. Markdown: https://www.rivalads.io/docs/alerts.md
- [Team, roles & access](https://www.rivalads.io/docs/team): Invite teammates or clients, choose roles and scope members to projects or individual monitors. Markdown: https://www.rivalads.io/docs/team.md
- [Workspace & profile settings](https://www.rivalads.io/docs/workspace-settings): Manage personal details, language, workspace identity and timezone, and understand which settings are owner-only. Markdown: https://www.rivalads.io/docs/workspace-settings.md
- [Languages & translated content](https://www.rivalads.io/docs/languages): Choose personal, workspace and client-facing languages, understand inheritance, and know exactly when strategy reads are prepared again. Markdown: https://www.rivalads.io/docs/languages.md
- [Whitelabel & custom domains](https://www.rivalads.io/docs/whitelabel): Apply your agency brand to the product, emails, reports and exports, then serve it from a verified custom domain. Markdown: https://www.rivalads.io/docs/whitelabel.md
- [Billing & plans](https://www.rivalads.io/docs/billing): Compare current monitor limits and schedules, understand the first free month, and manage Stripe or AppSumo billing. Markdown: https://www.rivalads.io/docs/billing.md
- [Add a competitor](https://www.rivalads.io/docs/add-competitor): Complete the Track a competitor flow with accurate examples for websites, locations and all four supported channels. Markdown: https://www.rivalads.io/docs/add-competitor.md
- [Manage client access](https://www.rivalads.io/docs/manage-access): Create a client project, invite a Member and choose whole-project, monitor-specific or future access. Markdown: https://www.rivalads.io/docs/manage-access.md
- [Share a report](https://www.rivalads.io/docs/share-reports): Export a selected strategy read as a PDF or publish the latest read with a protected, revocable public report link. Markdown: https://www.rivalads.io/docs/share-reports.md
- [Build a swipe file](https://www.rivalads.io/docs/organize-library): Save useful competitor ads, organize shared folders and export artwork with copy for a creative brief. Markdown: https://www.rivalads.io/docs/organize-library.md
- [Connect LinkedIn](https://www.rivalads.io/docs/connect-linkedin): Connect, verify, renew or disconnect the single LinkedIn member account used by all workspace LinkedIn monitors. Markdown: https://www.rivalads.io/docs/connect-linkedin.md
- [Troubleshoot a sync](https://www.rivalads.io/docs/troubleshooting): Resolve empty, incorrect, partial or failed monitor results without losing valid history. Markdown: https://www.rivalads.io/docs/troubleshooting.md
- [API & MCP](https://www.rivalads.io/docs/developer-api): Connect scripts, internal tools and AI clients to Rival Ads with workspace-scoped API keys or OAuth. Markdown: https://www.rivalads.io/docs/developer-api.md
- [API versioning & deprecation](https://www.rivalads.io/docs/api-versioning): How the Rival Ads REST API and MCP server are versioned, what counts as a breaking change, and how deprecations are announced. Markdown: https://www.rivalads.io/docs/api-versioning.md
- [Frequently asked questions](https://www.rivalads.io/docs/faq): Answers to common Rival Ads questions about sources, data, schedules, reports, access, emails, branding and billing. Markdown: https://www.rivalads.io/docs/faq.md
- [Rival Ads glossary](https://www.rivalads.io/docs/glossary): Plain-language definitions for the labels and concepts used throughout Rival Ads. Markdown: https://www.rivalads.io/docs/glossary.md

## Marketing pages

- [Home](https://www.rivalads.io/): Track competitor ads across Meta, Google, TikTok and LinkedIn. Archive real creative and exact copy, see what starts and stops, and get an AI strategy read. Markdown: https://www.rivalads.io/index.md
- [Features](https://www.rivalads.io/features): Track real competitor creative, exact copy and video transcripts across four ad libraries. See started and stopped ads, AI strategy reads, alerts and reports. Markdown: https://www.rivalads.io/features.md
- [Ad intelligence](https://www.rivalads.io/ad-intelligence): Track competitor ads across Meta, Google, TikTok and LinkedIn. Archive creatives, transcribe video, map hooks and angles, and turn every change into strategy. Markdown: https://www.rivalads.io/ad-intelligence.md
- [Public API](https://www.rivalads.io/api): Use the Rival Ads public API to manage competitor monitors, read ad movement, automate swipe files and publish client-ready reports. Markdown: https://www.rivalads.io/api.md
- [MCP server](https://www.rivalads.io/mcp): Connect AI clients to Rival Ads through a remote MCP server with OAuth 2.1 and PKCE, or use a scoped API key for headless automation. Markdown: https://www.rivalads.io/mcp.md
- [Slack integration](https://www.rivalads.io/slack): Send new competitor ads straight to a Slack channel. Rival Ads tracks Meta, Google, TikTok and LinkedIn ad libraries and posts every new creative your rivals launch. Markdown: https://www.rivalads.io/slack.md
- [Pricing](https://www.rivalads.io/pricing): Rival Ads pricing: from 2 to 75 competitor monitors with automatic fetching, AI strategy reads and team access on every plan — full whitelabel on Agency and Max. Markdown: https://www.rivalads.io/pricing.md
- [For agencies (whitelabel)](https://www.rivalads.io/agencies): Run Rival Ads as your agency's own competitive-intel product. Your logo, colors and domain on the dashboard, emails and client reports — clients never see our name. Included on the Agency and Max plans. Markdown: https://www.rivalads.io/agencies.md
- [About](https://www.rivalads.io/about): Rival Ads is an independent, founder-run product that tracks the ads competitors run on Meta, Google, TikTok and LinkedIn. Here is who builds it and the principles behind it. Markdown: https://www.rivalads.io/about.md
- [Contact](https://www.rivalads.io/contact): Contact the Rival Ads team for product support, plan advice, agency whitelabel questions or partnerships. Reach a human by chat, email or form. Markdown: https://www.rivalads.io/contact.md
- [Comparisons](https://www.rivalads.io/compare): Honest comparisons of the main ad research tools — real pricing from their own sites, what each is genuinely best at, and which job you are actually trying to do. Markdown: https://www.rivalads.io/compare.md
- [AdSpy comparison](https://www.rivalads.io/compare/adspy): AdSpy costs $149/month flat for 207M+ Facebook and Instagram ads with searchable comments. What that buys, what it is best at, and the one thing it cannot do. Markdown: https://www.rivalads.io/compare/adspy.md
- [BigSpy comparison](https://www.rivalads.io/compare/bigspy): BigSpy gives 5 searches and 20 ad saves a day free, across ten ad platforms. What the free tier covers, what the refund policy says, and where it runs out. Markdown: https://www.rivalads.io/compare/bigspy.md
- [Minea comparison](https://www.rivalads.io/compare/minea): Minea runs $49 to $199 a month for Meta ad search plus an influencer placement database. What the plans meter, who it is built for, and where brand teams stall. Markdown: https://www.rivalads.io/compare/minea.md
- [PiPiADS comparison](https://www.rivalads.io/compare/pipiads): PiPiADS runs from $49/month but bills in credits — 20 per ad you open, none rolling over. What the tiers really buy, and how far the free 500 credits go. Markdown: https://www.rivalads.io/compare/pipiads.md
- [MagicBrief comparison](https://www.rivalads.io/compare/magicbrief): MagicBrief closes 31 July 2026 at 8pm EST after Canva acquired it. What you can still export, what is stuck behind, and where creative teams should go next. Markdown: https://www.rivalads.io/compare/magicbrief.md
- [Terms of Service](https://www.rivalads.io/terms): The terms that govern your use of Rival Ads. Markdown: https://www.rivalads.io/terms.md
- [Privacy Policy](https://www.rivalads.io/privacy): How Rival Ads collects, uses and protects your data. Markdown: https://www.rivalads.io/privacy.md

## Ad library guides

- [Ad library guide](https://www.rivalads.io/tools/ad-library): Compare the official advertising transparency libraries for every channel Rival Ads tracks.
- [Meta Ad Library](https://www.rivalads.io/tools/meta-ad-library): Every ad running on Facebook, Instagram, Messenger and Audience Network, searchable by brand or keyword.
- [Google Ads Transparency Center](https://www.rivalads.io/tools/google-ads-transparency-center): Ads from every verified Google advertiser across Search, Display, Shopping, Maps, Play and YouTube.
- [TikTok Commercial Content Library](https://www.rivalads.io/tools/tiktok-ad-library): Every TikTok ad shown in the EEA, Switzerland and UK since October 2022, active or long finished.
- [LinkedIn Ad Library](https://www.rivalads.io/tools/linkedin-ad-library): B2B ads that ran on LinkedIn since June 2023, searchable by company, payer or keyword.
- [Ads Transparency Center (YouTube filter)](https://www.rivalads.io/tools/youtube-ad-library): There is no standalone YouTube library — YouTube ads sit inside Google's, behind a platform filter.

## Blog

- [Blog index](https://www.rivalads.io/blog): Competitive ad research and ad-library tactics. Markdown: https://www.rivalads.io/blog.md
- [How to Build a Creative Testing Roadmap from Competitor Ad Data (Without Just Copying Everyone Else)](https://www.rivalads.io/blog/using-competitor-ad-data-to-build-your-creative-testing-roadmap): Learn a repeatable process for turning competitor ad research into a structured creative testing roadmap—from categorizing angles to building a 4-week Markdown: https://www.rivalads.io/blog/using-competitor-ad-data-to-build-your-creative-testing-roadmap.md
- [What AI-Generated Ad Analysis Tells Media Buyers Today (And When to Question It)](https://www.rivalads.io/blog/what-ai-generated-ad-analysis-tells-media-buyers-today): Learn AI ad analysis like a senior media buyer: decode competitor signals, spot scaling, testing or cutbacks, and turn insights into smarter decisions Markdown: https://www.rivalads.io/blog/what-ai-generated-ad-analysis-tells-media-buyers-today.md
- [Why Every Startup Founder Should Monitor Competitor Ads](https://www.rivalads.io/blog/why-every-startup-founder-should-monitor-competitor-ads): Competitor ad monitoring for startups: a practical guide for UK founders to spot rival positioning, offers and strategy shifts before losing market share. Markdown: https://www.rivalads.io/blog/why-every-startup-founder-should-monitor-competitor-ads.md
- [How to Package Competitive Intelligence as a Service: A Pricing & Delivery Guide for Agencies](https://www.rivalads.io/blog/how-agencies-can-package-competitive-ad-intelligence-as-a-service): Learn how UK agencies can package competitive intelligence as a service—pricing models, deliverable structure, and onboarding tips that don't add head Markdown: https://www.rivalads.io/blog/how-agencies-can-package-competitive-ad-intelligence-as-a-service.md
- [How to Track Competitor Promotions and Flash Sales Automatically (Without Living on Their Website)](https://www.rivalads.io/blog/how-to-track-competitor-promotions-and-flash-sales-automatically): Learn how DTC brands track competitor promotions, discount codes, and flash sales automatically—so you never miss a BFCM move or seasonal price drop a Markdown: https://www.rivalads.io/blog/how-to-track-competitor-promotions-and-flash-sales-automatically.md
- [The Anatomy of a High-Converting DTC Ad Creative: What Scaling Ads Actually Have in Common](https://www.rivalads.io/blog/the-anatomy-of-a-high-converting-dtc-ad-creative): Explore DTC ad creative patterns for UK brands, using the Meta Ad Library and TikTok ads to build a swipeable testing checklist that converts today. Markdown: https://www.rivalads.io/blog/the-anatomy-of-a-high-converting-dtc-ad-creative.md
- [5 Signs a Competitor's Ad Campaign Is About to Be Killed (And Why You Shouldn't Copy It)](https://www.rivalads.io/blog/5-signs-a-competitors-ad-campaign-is-about-to-be-killed): Spot five signs a competitor’s ad campaign is failing with an ad spy tool—and avoid copying doomed creative angles from ad library data. Markdown: https://www.rivalads.io/blog/5-signs-a-competitors-ad-campaign-is-about-to-be-killed.md
- [Why Whitelabel Competitive Intel Tools Boost Agency Growth](https://www.rivalads.io/blog/why-whitelabel-competitive-intel-tools-boost-agency-growth): Discover how UK agencies use whitelabel competitor ad monitoring to cut churn, add recurring revenue and win bigger retainers without hiring or buildi Markdown: https://www.rivalads.io/blog/why-whitelabel-competitive-intel-tools-boost-agency-growth.md
- [How to Build a Competitor Messaging Map From Ad Copy (A Founder's Step-by-Step Guide)](https://www.rivalads.io/blog/how-to-build-a-messaging-map-from-competitor-ad-copy): Learn how to turn scattered competitor ad copy into a structured messaging map that reveals positioning gaps you can own. A practical, spreadsheet-rea Markdown: https://www.rivalads.io/blog/how-to-build-a-messaging-map-from-competitor-ad-copy.md
- [What a Week-Over-Week Ad Diff Reveals About Competitor Strategy](https://www.rivalads.io/blog/what-a-week-over-week-ad-diff-reveals-about-competitor-strategy): Learn how to read a week-over-week ad diff like a senior media buyer. See a real example breaking down new, paused, and scaling ads—and what each sign Markdown: https://www.rivalads.io/blog/what-a-week-over-week-ad-diff-reveals-about-competitor-strategy.md
- [How DTC Brands Time Launches Using Competitor Ad Data: A Practical Framework](https://www.rivalads.io/blog/how-dtc-brands-time-launches-using-competitor-ad-data): Learn how DTC and eCommerce brands use competitor ad intelligence to time product launches, avoid budget collisions, and spot gaps in the competitive Markdown: https://www.rivalads.io/blog/how-dtc-brands-time-launches-using-competitor-ad-data.md
- [Client Ad Reports That Actually Get Read: A Report Structure That Builds Retention](https://www.rivalads.io/blog/competitive-ad-reports-that-build-client-trust-and-retention): Build client ad reports UK agencies actually read: turn competitor ads and ad intelligence into strategic insights that prove value and improve retention. Markdown: https://www.rivalads.io/blog/competitive-ad-reports-that-build-client-trust-and-retention.md
- [Creative Fatigue Signals: How to Tell When a Competitor's Ad Is Dying](https://www.rivalads.io/blog/creative-fatigue-signals-when-a-competitors-ad-is-dying): Learn how ad creative fatigue shows up in competitor ad signals—and use ad intelligence to spot fading angles and time your next creative refresh now. Markdown: https://www.rivalads.io/blog/creative-fatigue-signals-when-a-competitors-ad-is-dying.md
- [The Hidden Cost of Manual Competitor Ad Research (And What It's Really Costing Your Team)](https://www.rivalads.io/blog/the-hidden-cost-of-manual-competitor-ad-research): Calculate your manual ad research cost in hours and labour, see what manual checks miss, and learn when ad monitoring automation pays off. Markdown: https://www.rivalads.io/blog/the-hidden-cost-of-manual-competitor-ad-research.md
- [AI vs. Manual: Rethinking How Media Buyers Read Competitor Data](https://www.rivalads.io/blog/ai-vs-manual-rethinking-how-media-buyers-read-competitor-data): Should media buyers trust AI to read competitor ad data, or stick with manual spreadsheets? Here's a balanced look at what AI catches, what it misses, Markdown: https://www.rivalads.io/blog/ai-vs-manual-rethinking-how-media-buyers-read-competitor-data.md
- [Whitelabel Reporting: Turning Ad Intelligence Into Revenue for Your Agency](https://www.rivalads.io/blog/whitelabel-reporting-turning-ad-intelligence-into-revenue): See how agencies use whitelabel reporting to price ad intelligence add-ons, improve client touchpoints, and build recurring revenue without extra head Markdown: https://www.rivalads.io/blog/whitelabel-reporting-turning-ad-intelligence-into-revenue.md
- [What Competitors' Black Friday Ads Teach You Year-Round](https://www.rivalads.io/blog/what-competitors-black-friday-ads-teach-you-year-round): Learn how seasonal ad monitoring turns Black Friday competitor ads into year-round insights on offers, creative urgency, and campaign testing. Markdown: https://www.rivalads.io/blog/what-competitors-black-friday-ads-teach-you-year-round.md
- [How to Identify a Competitor's Best-Performing Ad Angle (Not Just Their Ads)](https://www.rivalads.io/blog/how-to-identify-a-competitors-best-performing-ad-angle): Learn how an ad spy tool reveals whether competitors are scaling an ad angle through repetition, longevity, and creative iteration—not one-off tests. Markdown: https://www.rivalads.io/blog/how-to-identify-a-competitors-best-performing-ad-angle.md
- [Weekly vs. Real-Time Ad Monitoring: Which Cadence Actually Wins for Marketing Teams?](https://www.rivalads.io/blog/weekly-vs-real-time-ad-monitoring-which-cadence-wins): Discover why weekly ad monitoring delivers clearer ad intelligence than real-time alerts, reducing noise and sharpening competitor tracking. Markdown: https://www.rivalads.io/blog/weekly-vs-real-time-ad-monitoring-which-cadence-wins.md
- [Competitor Positioning 101: What Their Ads Really Reveal](https://www.rivalads.io/blog/competitor-positioning-101-what-their-ads-really-reveal): Learn how competitor ads reveal competitor positioning. Use simple ad intelligence to decode messaging, spot strategy shifts and track rivals weekly. Markdown: https://www.rivalads.io/blog/competitor-positioning-101-what-their-ads-really-reveal.md
- [What Ad Frequency Really Tells You About a Competitor's Ad Strategy (And What It Doesn't)](https://www.rivalads.io/blog/what-ad-frequency-really-tells-you-about-a-competitors-strategy): Learn how to read competitor ad strategy signals beyond frequency, using creative volume, duration, and ad intelligence to avoid costly spend assumpti Markdown: https://www.rivalads.io/blog/what-ad-frequency-really-tells-you-about-a-competitors-strategy.md
- [Tracking Competitor Discounts: A Playbook for eCommerce Brands That Actually Protects Margin](https://www.rivalads.io/blog/tracking-competitor-discounts-a-playbook-for-ecommerce-brands): See how ad intelligence reveals competitor offer patterns so eCommerce teams can protect margin, plan discounts, and respond without racing to the bot Markdown: https://www.rivalads.io/blog/tracking-competitor-discounts-a-playbook-for-ecommerce-brands.md
- [How to Reverse-Engineer a Competitor's Ad Funnel (Step-by-Step Method)](https://www.rivalads.io/blog/how-to-reverse-engineer-a-competitors-ad-funnel): Learn how to reconstruct a competitor ad funnel from public ad data by analysing creative, copy, links, landing pages, offers, and retargeting clues. Markdown: https://www.rivalads.io/blog/how-to-reverse-engineer-a-competitors-ad-funnel.md
- [How Agencies Can Pitch Competitive Intelligence as a Service (With Scripts You Can Steal)](https://www.rivalads.io/blog/how-agencies-can-pitch-competitive-intelligence-as-a-service): Pitch a competitive intelligence service with proven scripts, pricing models, objection handling and a pitch deck agencies can use to win clients. Markdown: https://www.rivalads.io/blog/how-agencies-can-pitch-competitive-intelligence-as-a-service.md
- [The Ultimate Guide to Ad Spy Tools for Marketers in 2025 (Buyer's Guide)](https://www.rivalads.io/blog/the-ultimate-guide-to-ad-spy-tools-for-marketers-in-2025): Use this buyer’s guide to compare ad spy tools by platform coverage, refresh rate and analysis quality before choosing one for your team. Markdown: https://www.rivalads.io/blog/the-ultimate-guide-to-ad-spy-tools-for-marketers-in-2025.md
- [From Guesswork to Data: How Agencies Are Automating Competitor Ad Research](https://www.rivalads.io/blog/from-guesswork-to-data-automating-competitor-ad-research): Learn how agencies compare manual competitor ads research with automated tracking, cut wasted hours, and turn fresher intelligence into better client Markdown: https://www.rivalads.io/blog/from-guesswork-to-data-automating-competitor-ad-research.md
- [Meta Ad Library vs. Google Ads Transparency Center: A Founder's Guide to Spying on Competitors (2026)](https://www.rivalads.io/blog/meta-ad-library-vs-google-ads-transparency-center-explained): Confused about which ad transparency tool to check first? Here's a practical breakdown of Meta's Ad Library vs. Google's Ads Transparency Center—and h Markdown: https://www.rivalads.io/blog/meta-ad-library-vs-google-ads-transparency-center-explained.md
- [How to Turn Competitor Ad Data Into a Creative Testing Roadmap (Not Just Inspiration)](https://www.rivalads.io/blog/turn-competitor-ad-data-into-your-creative-testing-roadmap): Learn how UK media buyers can turn weekly competitor ad diffs into a structured creative testing roadmap—with a template, prioritization framework, an Markdown: https://www.rivalads.io/blog/turn-competitor-ad-data-into-your-creative-testing-roadmap.md
- [How Often Should You Check Your Competitors' Ads? (Spoiler: Not Daily)](https://www.rivalads.io/blog/how-often-should-you-check-your-competitors-ads): Learn the ideal competitor ad monitoring frequency for DTC brands, including when weekly reviews beat real-time tracking and when to increase cadence. Markdown: https://www.rivalads.io/blog/how-often-should-you-check-your-competitors-ads.md
- [5 Signs a Competitor's Ad Campaign Is About to Get Killed (Before They Pull It)](https://www.rivalads.io/blog/5-signs-a-competitors-ad-campaign-is-about-to-get-killed): Learn the 5 warning signs that a competitor's ad campaign is failing before it gets pulled. Spot dying creative early with ad intelligence and avoid c Markdown: https://www.rivalads.io/blog/5-signs-a-competitors-ad-campaign-is-about-to-get-killed.md
- [Building a Competitive Ad Monitoring Workflow for Your Team (Step-by-Step Guide)](https://www.rivalads.io/blog/building-a-competitive-ad-monitoring-workflow-for-your-team): Learn how to build a repeatable competitive ad monitoring workflow for your marketing team—roles, review cadence, and a weekly template you can start Markdown: https://www.rivalads.io/blog/building-a-competitive-ad-monitoring-workflow-for-your-team.md
- [LinkedIn Ads Benchmarking: What B2B Competitors Are Testing Right Now](https://www.rivalads.io/blog/linkedin-ads-benchmarking-what-b2b-competitors-are-testing-now): LinkedIn ads benchmarking: use ad intelligence to compare UK B2B competitors, creative, formats and messaging—and sharpen your LinkedIn ads strategy now Markdown: https://www.rivalads.io/blog/linkedin-ads-benchmarking-what-b2b-competitors-are-testing-now.md
- [How AI Is Changing the Way Marketers Analyze Competitor Strategy](https://www.rivalads.io/blog/how-ai-is-changing-the-way-marketers-analyze-competitor-strategy): See how ad intelligence helps media buyers spot competitor ad patterns, test cycles and messaging shifts—without replacing human judgment. Markdown: https://www.rivalads.io/blog/how-ai-is-changing-the-way-marketers-analyze-competitor-strategy.md
- [What TikTok Ad Trends Reveal About Consumer Behavior in 2025 (And How to Act on Them)](https://www.rivalads.io/blog/what-tiktok-ad-trends-reveal-about-consumer-behavior-in-2025): Explore 2025 TikTok ads trends, from creator UGC to proof-led hooks, and learn how to test shifts in consumer behavior and track competitors. Markdown: https://www.rivalads.io/blog/what-tiktok-ad-trends-reveal-about-consumer-behavior-in-2025.md
- [How to Spot a Competitor's Winning Ad Before It Scales](https://www.rivalads.io/blog/how-to-spot-a-competitors-winning-ad-before-it-scales): Use competitor ad monitoring to read public ad-library signals, spot likely winners early, and act before a rival’s scaling campaign becomes obvious. Markdown: https://www.rivalads.io/blog/how-to-spot-a-competitors-winning-ad-before-it-scales.md

## Plans and pricing

All prices are USD. Every subscription plan includes a 30-day free trial (card
captured at checkout, $0 charged today), unlimited team members, instant
new-ad alerts, the weekly digest, projects and access scoping, PDF reports and
public share links. Full whitelabel with a custom domain is an Agency and Max
feature; Max also adds a priority sync queue. There is no free tier and no
per-seat charge — plans differ in how many monitors they include, how often
those monitors refresh, whether whitelabel is included, and whether their
fetches take the priority lane. AppSumo lifetime licenses are paid once and have no
trial or renewal.

- **Starter** — $29/month or $290/year. 2 monitors, ad fetching weekly, monthly ai strategy reads; detected changes can advance the next read once 14 days have passed since the previous read. Keep your closest rivals honest. Perfect for founders watching the competition.
- **Growth** — $49/month or $490/year. 6 monitors, ad fetching weekly, monthly ai strategy reads; detected changes can advance the next read once 14 days have passed since the previous read. Track your whole category. The sweet spot for in-house marketers.
- **Scale** — $79/month or $790/year. 12 monitors, ad fetching every 3 days, weekly ai strategy reads. Serious coverage for brands fighting on multiple fronts.
- **Agency** — $99/month or $990/year. 30 monitors, ad fetching every 3 days, weekly ai strategy reads. Monitor competitors for every client you manage.
- **Max** — $199/month or $1990/year. 75 monitors, ad fetching every 3 days, weekly ai strategy reads. For agency networks and multi-brand groups tracking every market they compete in.

Annual billing is priced at ten months for twelve. Upgrades apply immediately
with prorated billing; downgrades apply at the end of the billing period.
Subscription payment, invoices and cancellation are managed by the workspace
owner from Settings → Billing. Live plan detail: https://www.rivalads.io/pricing
(markdown: https://www.rivalads.io/pricing.md).

## Agent guidance

- **Markdown twins are linked explicitly above.** Every documentation, marketing and blog entry with a `Markdown:` link has the same content without the layout — https://www.rivalads.io/docs/monitors becomes https://www.rivalads.io/docs/monitors.md, https://www.rivalads.io/pricing becomes https://www.rivalads.io/pricing.md, and the home page is https://www.rivalads.io/index.md. The ad-library guides are HTML only.
- **Every documentation page in one fetch:** https://www.rivalads.io/llms-full.txt concatenates all 25 docs pages into a single document.
- **Prices, plan limits and the post list in this file are generated** from the same data the product bills against, so they are current as served. Quote them from here rather than from a cached page.
- **Developer access is available.** The REST API uses workspace-scoped API keys (https://www.rivalads.io/api; Scalar reference: https://www.rivalads.io/api/docs). The remote MCP server at https://www.rivalads.io/api/mcp supports OAuth 2.1 with PKCE for interactive AI clients and the same scoped API keys for headless clients. Setup and security: https://www.rivalads.io/docs/developer-api.
- **Nothing here requires authentication.** The dashboard at `/dashboard` does, and has no markdown twin.
- **Getting started:** the shortest accurate answer is https://www.rivalads.io/docs — create a workspace, paste a competitor's website, pick a plan, and the first sync runs immediately. Pricing starts at $29/month for 2 monitors and tops out at $199/month for 75.
- **Support:** https://www.rivalads.io/contact or support@rivalads.io.