Their actual ads. Not screenshots someone remembered to take.
The moment you add a competitor, we pull every ad they're running on Facebook, Instagram, Google, TikTok and LinkedIn — the real videos, the real images, the word-for-word copy, the landing pages they send traffic to. Then we archive it all, because ads disappear from the public libraries the day they stop.
- Meta, Google, TikTok and LinkedIn in one place — one competitor, every channel, same name
- Exact copy, CTAs, landing URLs and variant counts — nothing paraphrased
- Landing pages captured and dated — see the offer their budget is really pointing at
- Creatives stored safely, so 'they deleted it' is never the end of the story
- No logins, no connections, no permissions — and they never know you're watching
Every ad library has a search box. You get all four at once.
Before you can track a competitor you have to find them. Research fans one search out across Meta, Google, TikTok and LinkedIn advertiser discovery simultaneously — verified identities, audience sizes and live ad counts side by side. Shortlist interesting brands for free, deep-link into the source libraries, and promote the ones that matter to a tracked monitor in one click.
- One query, four channels — Meta pages, Google advertisers, TikTok and LinkedIn, searched in parallel
- Verified identities and live ad counts, so you track the real advertiser, not a lookalike
- A free shortlist that never costs a monitor slot — collect candidates, then commit
- Track straight from a result: the add flow opens pre-filled with a verified pick
Started. Stopped. Continued. The diff is the strategy.
Scrolling an ad library tells you what exists. Rival Ads tells you what changed — the new angles they're testing, the losers they quietly killed, and the proven winners they refuse to turn off. Flip between day, week and month, and read it as a board, gallery or sortable table.
- Every sync diffs their whole account automatically — you never compare by hand
- An ad still running after weeks is a winner; the diff makes them jump out
- Day / week / month windows for launches, sprints and retros
- Board, gallery and table views — your last choice is remembered per competitor
One competitor is a story. All of them is a market.
Benchmark lines up every competitor in a project side by side: who launched the most this window, whose creatives run longest, whose messaging leans on social proof, who's gone quiet. Channels are grouped rather than ranked against each other — Meta variants and Google creatives count differently, and honest numbers beat a single leaderboard.
- Launches, stops and longest-running creatives for every competitor in a project, one table
- Messaging-mix columns straight from Creative Intelligence — see whose account leans on offers vs. proof
- A named leader only when the data can prove one — no fake precision
- Pick the project and time window; blocked or quiet competitors say so instead of showing zeros
Every ad, watched, transcribed and broken down for you.
A wall of competitor creatives still makes you do the hard part: actually watching them. Rival Ads now reads every single ad the moment it appears — video ads are transcribed word for word, on-screen text is pulled out of the creative, and each ad is broken down into its hook, its persuasion angle and who it's speaking to. Across Meta, Google, TikTok and LinkedIn. On every plan, with no credits and no metering.
- Word-for-word transcripts of their video ads — read a 30-second ad in 5 seconds
- Their messaging mix at a glance: “42% of their ads are social proof”
- A hook leaderboard ranked by how long each hook has kept running — their proven openers, quotable
- Filter any competitor's account by angle, and it all flows into your client-ready reports
A strategist reads it all. You get the memo.
Data isn't insight. On schedule, Claude studies the creatives, the copy shifts and the diffs, then writes what a senior media buyer would put in Slack: what your competitor is really doing, why it matters, and the specific moves your team should make this week.
- A headline and focus summary you can forward as-is
- Creative-style, copy-angle and offer shifts — before vs. now, spelled out
- Which new ads actually matter, and which retired ads tell you something
- Numbered recommendations, scheduled weekly or monthly in your timezone
They launch. Your inbox knows.
The worst way to learn about a competitor's new campaign is from your CEO. When a monitored account launches new ads, everyone covering that competitor gets an email — and the dashboard keeps score of what each person hasn't seen yet, so nothing slips through between logins.
- Instant new-ad alerts the sync they appear, toggleable per competitor
- Alerts also post to Slack, Microsoft Teams, Discord or any webhook — wherever your team actually looks
- A weekly digest with new creatives, the kill-list and the strategy headline
- “N new” badges per competitor, tracked per teammate — not per account
- Alerts and digests go only to the people assigned to that competitor
A swipe file that fills itself.
Every marketer has a folder of screenshots somewhere. Rival Ads gives your whole team one shared library instead: save any ad in one click, find it grouped by competitor, and hand the entire bundle — artwork plus a copy sheet — to a designer or copywriter as a single ZIP.
- One click saves any ad to a library the whole workspace shares
- Creatives download in original quality, one ad or a full bundle
- ZIP exports include CSV and Markdown copy sheets — briefs write themselves
- Saved ads survive even after the original leaves the ad library
Your swipe file, crowd-sourced.
Inspiration is an opt-in pool of ads shared by participating workspaces. Contribute the ads your monitors already collect from the public ad libraries, and in exchange browse everything everyone else is collecting — creatives across Meta, Google, TikTok and LinkedIn, with AI-read hooks, angles and audience cues when available. Free on every plan, and nobody ever learns who tracks whom.
- Opt in and the ads your monitors collect join the pool — your competitor list and identity never do
- Filter by channel, format, angle and visual style; sort by longest running to find proven winners
- AI intelligence when available — hook, angle, persona — free, not paywalled behind a higher tier
- Save any pool ad straight into your Library, folders and all — your copy, forever
Client-ready reports, zero deck-building.
The insight is only worth what you can show for it. Every AI read exports as a branded PDF or lives on a share link anyone can open — no login required, password-protected if you want, revocable the moment an engagement ends. Your history of reads stays browsable forever.
- One-click branded PDF of any strategy read
- Public share links for clients and stakeholders — no accounts needed
- Optional password protection; rotate the link to revoke access instantly
- Full history of past reads per competitor, so trends stay visible
Your dashboard in your language. Their report in theirs.
A branded report your client can't read isn't a whitelabel — it's your logo on someone else's product. Rival Ads runs end to end in 14 languages, and the choice is per client, not per account: your team can work in one language while each client reads their report in their own. The one thing we never translate is the evidence — your competitors' copy, hooks and transcripts stay exactly as they ran them.
- English, French, German, Spanish, Italian, Dutch, Polish, Portuguese (Brazil), Turkish, Japanese, Bahasa Indonesia, Afrikaans, Czech and Slovak
- Pin a language to a client, a project or a single share link — a German client reads German while your team works in Polish
- Dashboard, digests, alerts, share links, PDF exports and copy sheets all follow
- The AI strategy read is written in your client's language, not machine-translated afterwards
Everyone sees exactly what they own.
Unlimited seats on every plan, because competitive intel is a team sport. Group competitors into projects — one per client, brand or market — and grant access at the project or competitor level. Emails, alerts and dashboards all follow the same rules automatically.
- Unlimited team members with owner, admin and member roles
- Projects group competitors per client or brand
- Grant a whole project — including competitors you add later — or cherry-pick
- Digests and alerts respect each person's visibility, with no extra setup
Paste their website. We find the rest.
Drop in any competitor's homepage and Rival Ads detects their Facebook page, Instagram handle, Google Ads presence, TikTok handle and LinkedIn company page for you. Confirm, and the first sync starts immediately — most teams see their rival's full account before the kettle boils.